B.Sc.in Management and Information Technology (Interim)

BACHELOR OF SCIENCE IN MANAGEMENT AND INFORMATION TECHNOLOGY

IMMG 32082

Small Business Management

Status :  Elective Pre-requisite :IMMG 11012 Co-requisite : None

 

On completion of this course, the student should be able to:

  • Differentiate the terms: entrepreneurship, self-employment, and businessman, and acquire skills in conceptualizing, planning, and managing a small-scale venture.
  • Plan and organize a small scale business operation, and
  • Provide advise to SMEs.

Theories of Entrepreneurship; Variables that build entrepreneurship. Traits and skills of entrepreneurs. Small-scale businesses. Family owned business. Theories of growth of a small-scale venture. New product development. Global business. Starting a new business/Buying an existing business. Franchising and other alternatives. Analyses of markets and development of business strategy. Writing a business plan. The functions of marketing, management and personnel. Finance and legal issues. Insurance. The role of Internet in Business.
Lectures, case discussions, field projects, interactive classroom sessions and case analysis.
End-of-semester examination, projects and continuous assessment.

  1. Hisrich and Peters, “Entrepreneurship”, 5th Ed, Irwin McGraw-Hill.
  2. Nickels, McHugh and McHugh, “Understanding Business”, 4th Ed, Irwin McGraw-Hill.

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