B.Sc.in Management and Information Technology (Interim)

BACHELOR OF SCIENCE IN MANAGEMENT AND INFORMATION TECHNOLOGY

IMMG 32072

Global trends in Business Management

Status :  Elective Pre-requisite :IMMG 11012 Co-requisite : None

 

On completion of this course, the student should be able to:

  • Explain new and sweeping global trends in business practices, and how the operations of a given firm are influenced by these trends.

Corporate social responsibility (CSR) activities. Good governance. Sustainability reporting and global reporting initiative. Green marketing, green consumerism, eco-labeling and eco-innovation. Triple bottom line reporting. 24 lessons of Six Sigma.
Lectures and case discussions.
End-of- Semester examination, case study presentations.

  1. Greg Brue, “Six Sigma For Managers: 24 Lessons to Understand and Apply Six Sigma Principles In Any Organization”, 2005, McGraw Hill.
  2. Richard J. Schonberger, “World Class Manufacturing: The Next Decade”, 1996, The Free Press.
  3. John Grant, “Green Marketing Manifesto”, 2007.

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